Promo codes, attributed to the creator who drove them.
Some audiences click the link. Most don't. Marble issues each creator a unique promo code, then attributes its usage back through Google Analytics, Shopify, and Stripe — so creators with audiences who skip the link still get credit for the revenue they drive.
How attribution works
Three integration paths. One source of truth.
Marble matches promo-code redemptions back to the creator who owns the code, regardless of which system processes the order.
Google Analytics
When a GA4 event fires with a coupon parameter, Marble matches it to the creator who owns the code — no link click required.
Shopify
Creator codes are auto-created as Shopify discount codes. Every redemption flows back as creator-attributed revenue.
Stripe
Coupon IDs in Stripe checkout sessions are matched to creators in real time. Attributed revenue updates without manual reconciliation.
A unique code, generated the moment a creator joins.
When a creator is added to a campaign, Marble generates their tracking link and their promo code at the same time. Both flow into your connected commerce stack automatically — no copy-paste, far fewer missed creators.
Creator-named codes
Codes use the creator's handle by default — easy to remember, easy to attribute. Override with a custom pattern when you need to.
Stack with discount tiers
Configure the discount per campaign — flat amount, percentage, or tiered — and Marble syncs it to your connected platforms.
Links, codes, or both.
Most campaigns benefit from running both at once — link tracking captures the click-through audience, promo codes capture the audience that converts later from memory or screenshot.
Tracking links
Best for direct-response audiences who tap through immediately.
Promo codes
Best for audiences who buy later — from memory, search, or saved post.
Both, combined
Recommended for most campaigns. Marble dedupes if the same person uses both, to prevent double-counting.
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