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Marble
Creator Network

California Influencers

58 creators based in California, scored by Marble.

California is the center of gravity for US creator culture — from LA fashion and beauty to Bay Area tech and San Diego's outdoor scene. Browse vetted California influencers below, compare them on Marble Score, and shortlist the creators who fit your audience.

Creators
58
Combined reach
7.5M
Avg engagement
5.2%
Avg Marble Score
81/100

58 creators in california

Rank 1
Lincolnclimbs
94Score
133.7KFollowers
40.1KAvg views
14.4%Engagement

Outdoor adventure & climbing creator across California mountains.

OutdoorsBrand-safe$1.4K–$2.6K / post
View profile
Rank 2
Reagan Rocks Rides
94Score
92.1KFollowers
27.6KAvg views
20.8%Engagement

Yosemite, desert climbing, vanlife and scenic mountain travel.

OutdoorsBrand-safe$900–$1.9K / post
View profile
Rank 4
Sydneysky
93Score
111.4KFollowers
33.4KAvg views
6.4%Engagement

California camping, hiking and mountain scenery — Tahoe & beyond.

OutdoorsBrand-safe$1.1K–$2.3K / post
View profile
Rank 5
Ava Bennett
92Score
@avacreates·Los Angeles, CA
698KFollowers
142KAvg views
4.8%Engagement

Polished outfit-of-the-day reels, designer hauls, and seasonal styling guides.

FashionBrand-safe$2.5K–$5K / post
View profile
Rank 6
ML
91Score
385KFollowers
168KAvg views
6.7%Engagement

Bouldering sessions, sport-climbing vlogs, and detailed gear reviews.

Rock ClimbingBrand-safe$2K–$4.5K / video
View profile
Rank 8
Micaylagatto
91Score
79.2KFollowers
23.8KAvg views
2.1%Engagement

Outdoor adventure lifestyle and exploration.

OutdoorsBrand-safe$800–$1.6K / post
View profile
Rank 9
Ilikebigbuttress
91Score
69.6KFollowers
20.9KAvg views
2.6%Engagement

Yosemite wilderness athlete & mountaineer.

OutdoorsBrand-safe$700–$1.4K / post
View profile
Rank 10
Lindsaydawnwebster
91Score
40.8KFollowers
12.2KAvg views
3.4%Engagement

Trail running, hiking, camping and mountain endurance content.

OutdoorsBrand-safe$400–$800 / post
View profile
Rank 11
JT
90Score
@jadefit·San Diego, CA
794KFollowers
256KAvg views
5.2%Engagement

Follow-along workouts, mobility routines, and recovery tips.

FitnessBrand-safe$3K–$6K / post
View profile
Rank 12
SR
90Score
@sofiawears·Los Angeles, CA
775KFollowers
318KAvg views
6.1%Engagement

Sneaker unboxings, drop coverage, and street-style fit checks.

StreetwearBrand-safe$3K–$6.5K / post
View profile

About california influencers

California's creator economy spans more verticals than anywhere else in the country, which makes it a strong first market for almost any brand. The state's biggest hubs — Los Angeles, San Francisco, and San Diego — each skew toward different niches, so pairing California reach with a specific city or industry usually sharpens results.

Every California creator below is scored by Marble on reach, engagement, and audience authenticity. Open a profile for the full public breakdown, then unlock contact details, pricing, and demographics with a free Marble account.

Frequently asked questions

Browse the creators listed on this page — all based in California and ranked by Marble Score. Filter by platform or niche, or run a search in Marble to match California creators to your brief.
Pricing depends on audience size, engagement, and deliverables. Create a free Marble account to unlock per-creator pricing estimates for California influencers.
California has active creator communities across many categories. Combine a niche with this location — for example using the industry pages — to see California creators in a specific vertical.
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