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Personal Finance · United States

Personal Finance YouTubers in United States

72 creators matched on niche and location.

72 personal finance creators in United States, ranked by Marble Score. 34.2M combined followers and a 3.1% average engagement rate — compare them below or open a profile for the full breakdown.

Creators
72
Combined reach
34.2M
Avg engagement
3.1%
Avg Marble Score
72/100
The State of Personal Finance YouTube 202672 US channels, 3.6K videos: who pays money creators (68% of deals come from outside banking, investing and money apps), which niches few brands book, and what a deal video delivers.

72 personal finance creators in united states

Rank 51
Ben Hedges

@thecreditshifu · 236K subscribers · $500–$1.3K / integration

Ben Hedges, the Credit Shifu, started with credit cards and luxury travel and now also covers personal finance, crypto and self improvement. Recent uploads are news-style updates on Amex, Chase, Bilt, Southwest and Apple card changes, sign-up bonuses, lounges and rate changes, plus a review of the Revenued business card and Flexline.

Worked withRevenuedMonarchQuince
44 uploads in the last 90 days2% Shorts
Ben Hedges — recent post 174.3KBEST
Ben Hedges — recent post 269K
Ben Hedges — recent post 355.9K
Ben Hedges — recent post 449.6K
67SCORE
Views
Top 44%
Reach
Top 62%
Engagement
Top 79%
View profile
Rank 52
Shane Hummus

@shanehummus · 1.7M subscribers · $750–$1.5K / integration

Shane Hummus makes career and income videos about getting well-paying jobs without a college degree. Recent uploads focus on Claude AI side hustles and one-person businesses, second-income plans for people over 50, short-staffed and high-paying jobs, boring businesses and growing on YouTube. He also shares client stories about helping people monetize hobbies and grow YouTube channels, and links to free trainings for digital marketing, tech sales and IT.

Side Hustles & Extra Income
50 uploads in the last 90 days0% Shorts
Shane Hummus — recent post 1637.2KBEST
Shane Hummus — recent post 2366.9K
Shane Hummus — recent post 3223.3K
Shane Hummus — recent post 4223.1K
66SCORE
Views
Top 32%
Reach
Top 92%
Engagement
Top 89%
View profile
Rank 53
The Table With AO

@anthonyoneal · 1.1M subscribers · $250 / short

The Table With AO is hosted by Anthony O'Neal, bestselling author of Debt-Free Degree, and focuses on getting out of debt and building financial freedom. Recent videos cover budgeting when there is nothing left to cut, paying off debt in 18-24 months, mortgages and rate shopping, investing basics including stock and ETF ideas, leaving a job for a business, and paycheck withholding. The show mixes money advice with spiritual and relationship themes.

Credit, Debt & Rewards Cards
50 uploads in the last 90 days74% Shorts
The Table With AO — recent post 191.7KBEST
The Table With AO — recent post 249.4K
The Table With AO — recent post 348.7K
The Table With AO — recent post 438.1K
66SCORE
Views
Top 87%
Reach
Top 100%
Engagement
Top 11%
View profile
Rank 54
Steve | Call to Leap

@calltoleap · 755K subscribers · $250 / short

Have a large amount of money sitting in savings or earn a good income but still haven’t started investing?

Investing & Real Estate
50 uploads in the last 90 days92% Shorts
Steve | Call to Leap — recent post 1201.6KBEST
Steve | Call to Leap — recent post 253.3K
Steve | Call to Leap — recent post 350.1K
Steve | Call to Leap — recent post 445.7K
66SCORE
Views
Top 80%
Reach
Top 97%
Engagement
Top 17%
View profile
Rank 55
Thach Nguyen

@thachnguyen · 312K subscribers · $250–$500 / short

🙏🏼 Father & Husband 🏢 Investor & Developer 30+ yrs 📚 Learn Real Estate Investing @springboardtowealth 🏠 Broker @thachrealestategroup

Investing & Real Estate
28 uploads in the last 90 days64% Shorts
Thach Nguyen — recent post 14.2MBEST
Thach Nguyen — recent post 2365.8K
Thach Nguyen — recent post 3181.6K
Thach Nguyen — recent post 4151.1K
66SCORE
Views
Top 54%
Reach
Top 73%
Engagement
Top 54%
View profile
Rank 56
The Budget Mom

@thebudgetmom · 279K subscribers · $250 / short

The Budget Mom is a Spokane Valley, WA-based personal finance channel run by an Accredited Financial Counselor (AFC) focused on budgeting, debt payoff and saving. Recent uploads are a numbered money-lessons series covering credit scores, credit cards, buy now pay later, debt payoff methods, Roth vs traditional IRAs and retirement saving, alongside monthly budget closeouts, a budget-by-paycheck Google Sheet tutorial and thrift vlogs.

Worked withMetro by T-MobileFSA StoreCSL Plasma
37 uploads in the last 90 days89% Shorts
The Budget Mom — recent post 128.3KBEST
The Budget Mom — recent post 220.8K
The Budget Mom — recent post 315.9K
The Budget Mom — recent post 414.2K
66SCORE
Views
Top 86%
Reach
Top 83%
Engagement
Top 11%
View profile
Rank 57
Kimberly Mitchell

@financiallypowerful · 201K subscribers · $750–$1.8K / integration

Kimberly Mitchell of Financially Powerful researches how other people make money and shows viewers how to copy the approach. Recent videos center on AI side hustles and businesses, print on demand, digital products, AI video ads, coloring books and home-based businesses, often featuring sponsored AI tools such as Genspark AI, Pollo AI and Accio. She also covers short-staffed jobs and small business opportunities.

Worked withQuickenGensparkStrawberry.me
15 uploads in the last 90 days20% Shorts
Kimberly Mitchell — recent post 162.4KBEST
Kimberly Mitchell — recent post 255.1K
Kimberly Mitchell — recent post 351.9K
Kimberly Mitchell — recent post 448.9K
65SCORE
Views
Top 69%
Reach
Top 72%
Engagement
Top 38%
View profile
Rank 58
Dividend Growth Investing

@dividendgrowthinvesting · 82.6K subscribers · $250–$500 / integration

Dividend Growth Investing is hosted by Jake, who reached Barista FIRE at 37 and adapts JL Collins' simple path to wealth to dividend investing with SCHD and DGRO. Recent videos include portfolio "pie" reviews, dividend aristocrat and king lists, covered call ETFs and JEPI, SCHD versus bonds, HSA versus IRA, and article reviews on retiring on $500K or $2M.

Investing & Real Estate
13 uploads in the last 90 days0% Shorts
Dividend Growth Investing — recent post 121.8KBEST
Dividend Growth Investing — recent post 220K
Dividend Growth Investing — recent post 315K
Dividend Growth Investing — recent post 413.8K
65SCORE
Views
Top 77%
Reach
Top 59%
Engagement
Top 41%
View profile
Rank 59
I Will Teach You To Be Rich

@ramitsethi · 1.1M subscribers · $250–$500 / short

I Will Teach You To Be Rich is Ramit Sethi's channel; he hosts Netflix's How to Get Rich and wrote the bestsellers I Will Teach You To Be Rich and Money For Couples. Most recent videos are clips from his money-coaching sessions with couples facing overspending, paycheck-to-paycheck living and large debts, alongside reactions to financial regrets. Recurring themes include couples' money dynamics, car purchases, pet spending and the Rich Life philosophy.

Worked withMonarchLeesaTrust & Will
50 uploads in the last 90 days70% Shorts
I Will Teach You To Be Rich — recent post 11.2MBEST
I Will Teach You To Be Rich — recent post 2493.4K
I Will Teach You To Be Rich — recent post 3325.4K
I Will Teach You To Be Rich — recent post 4253.1K
64SCORE
Views
Top 39%
Reach
Top 86%
Engagement
Top 99%
View profile
Rank 60
Debt Free Millennials

@debtfreemillennials · 117K subscribers · $500–$1K / integration

Debt Free Millennials is a San Diego, CA-based channel hosted by Justine, who paid off $35,000 in student loans on a $37,000 income and teaches debt payoff and spending control. Recent uploads include case-study videos on individuals' credit card and student loan debt, beginner budgeting, childcare costs, debt settlement, advisor fees, bank scams and net worth shares.

Worked withMonarchCIT BankChime
8 uploads in the last 90 days12% Shorts
Debt Free Millennials — recent post 154.2KBEST
Debt Free Millennials — recent post 227.3K
Debt Free Millennials — recent post 324K
Debt Free Millennials — recent post 412.8K
64SCORE
Views
Top 59%
Reach
Top 54%
Engagement
Top 72%
View profile
Rank 61
Graham Stephan

@grahamstephan · 5.2M subscribers · $500–$1.5K / short

Graham Stephan is a Las Vegas-based real estate investor and personal finance creator covering real estate, investing news, frugality and credit card churning. Recent uploads mix market and economy commentary (Fed rate decisions, housing market, U.S. debt, Ray Dalio), credit card and money-book rankings, paying off his mortgage, and shorts with recurring guests such as Ben Mallah and Togi.

Worked withSurfsharkIncogniPolicygenius
49 uploads in the last 90 days76% Shorts
Graham Stephan — recent post 12.2MBEST
Graham Stephan — recent post 22M
Graham Stephan — recent post 31.7M
Graham Stephan — recent post 4855.8K
63SCORE
Views
Top 17%
Reach
Top 96%
Engagement
Top 93%
View profile
Rank 62
Austin Zaback

@austinzaback · 132K subscribers · $250–$500 / integration

Austin Zaback is an Arizona-based entrepreneur and investor whose channel covers business ideas, side hustles and wealth building. Recent videos list service, seasonal and trailer businesses you can start for under $1,000, mobile detailing, vending-style machines, remote jobs with high income potential and businesses to buy with seller financing. He also posts week-in-my-life videos running his companies.

Side Hustles & Extra Income
12 uploads in the last 90 days0% Shorts
Austin Zaback — recent post 179.7KBEST
Austin Zaback — recent post 247.5K
Austin Zaback — recent post 314.3K
Austin Zaback — recent post 413.7K
62SCORE
Views
Top 72%
Reach
Top 65%
Engagement
Top 58%
View profile
Rank 63
VANNtastic!

@vanntasticfinances · 443K subscribers · $250 / short

VANNtastic! is a debt-payoff channel built around velocity banking and using credit cards and bank lines for cash flow, with more than 1,600 videos. Recent uploads cover velocity banking basics, fast credit card payoff strategies, 0% cards and walk-throughs of attacking specific debt amounts, with encouraging, faith-based messaging. The creator states she is not a financial advisor.

Credit, Debt & Rewards Cards
50 uploads in the last 90 days54% Shorts
VANNtastic! — recent post 126.4KBEST
VANNtastic! — recent post 215.3K
VANNtastic! — recent post 314.6K
VANNtastic! — recent post 414.2K
61SCORE
Views
Top 90%
Reach
Top 99%
Engagement
Top 35%
View profile
Rank 64
Azul

@azulwells · 425K subscribers · $250 / short

Azul, a recently retired financial adviser with 20+ years of experience, helps people prepare financially and mentally for retirement. Recent uploads cover Social Security changes, investing and market crashes, money rules, retirement planning after 50 and spending in retirement, and the channel promotes a free newsletter and a four-week retirement plan.

Worked withDeleteMe
50 uploads in the last 90 days50% Shorts
Azul — recent post 1156.6KBEST
Azul — recent post 2129.4K
Azul — recent post 3104K
Azul — recent post 497.9K
60SCORE
Views
Top 75%
Reach
Top 85%
Engagement
Top 85%
View profile
Rank 65
Jennifer Beeston

@jenniferbeeston · 242K subscribers · $250 / integration

Jennifer Beeston is a mortgage loan officer whose channel offers mortgage and housing-market education, with a strong focus on VA loans. Recent videos are a Homebuyer Q&A series (rate locks, recasts, earnest money, discount points, land purchases), VA loan strategies and refinances, PMI removal, upfront home-buying costs and buyer's-market news. The channel description lists a nationwide mortgage team and NMLS numbers.

Investing & Real Estate
50 uploads in the last 90 days22% Shorts
Jennifer Beeston — recent post 143.9KBEST
Jennifer Beeston — recent post 237.5K
Jennifer Beeston — recent post 336.9K
Jennifer Beeston — recent post 429.8K
60SCORE
Views
Top 94%
Reach
Top 93%
Engagement
Top 55%
View profile
Rank 66
Joe F. Schmitz Jr. CFP® CKA®

@peakretirementplanninginc. · 307K subscribers · $250–$500 / integration

Joe F. Schmitz Jr. is a Columbus, OH-based Certified Financial Planner and founder of Peak Retirement Planning, Inc., covering tax and pension planning for retirees with $1M+ saved. Recent uploads address Roth conversions, RMDs, pension decisions, retirement case studies, tax strategies and investing in retirement, including a segment from the NYSE.

Retirement & FIRE
26 uploads in the last 90 days0% Shorts
Joe F. Schmitz Jr. CFP® CKA® — recent post 1199.3KBEST
Joe F. Schmitz Jr. CFP® CKA® — recent post 241.8K
Joe F. Schmitz Jr. CFP® CKA® — recent post 320.5K
Joe F. Schmitz Jr. CFP® CKA® — recent post 418.6K
59SCORE
Views
Top 79%
Reach
Top 82%
Engagement
Top 69%
View profile
Rank 67
Andrew Giancola

@mastermoneyco · 41.3K subscribers · $250 / integration

Andrew Giancola (Master Money Co) makes personal finance videos about building generational wealth through investing, income growth and budgeting. Recent topics include retirement savings by age, catching up on retirement in your 40s and 50s, calculating a retirement number, money statistics, renters and car insurance, buying a house and home inspections, and a stock-evaluation interview with Brian Feroldi.

Worked withHostingerMonarchLeesa
50 uploads in the last 90 days32% Shorts
Andrew Giancola — recent post 150.4KBEST
Andrew Giancola — recent post 227.3K
Andrew Giancola — recent post 37.2K
Andrew Giancola — recent post 45.9K
59SCORE
Views
Top 96%
Reach
Top 68%
Engagement
Top 96%
View profile
Rank 68
Tony Stephan

@tonystephan · 156K subscribers · $250 / short

Tony Stephan is a real estate investor teaching people how to buy and operate small multifamily apartment buildings, with a goal of helping 1,000 families buy their first. Videos cover deal analysis and valuation, cash flow from his 56-unit building, BRRRR, cash-out refinancing, landlord tips and multifamily vs stocks or house flipping. He also features client deal stories and promotes a multifamily BRRRR mastermind event.

Investing & Real Estate
49 uploads in the last 90 days61% Shorts
Tony Stephan — recent post 116.8KBEST
Tony Stephan — recent post 28.1K
Tony Stephan — recent post 37.9K
Tony Stephan — recent post 47.5K
58SCORE
Views
Top 97%
Reach
Top 90%
Engagement
Top 58%
View profile
Rank 69
Drew Blackston, CRC®

@yourfinancialekg · 37.7K subscribers · $250 / short

Drew Blackston, CRC®, founder of Pearl Wealth Group and creator of the Your Financial EKG retirement planning system, makes retirement income planning videos. Recent uploads are "can I retire with $X" scenarios ($100K to $600K saved), Social Security claiming-age decisions, running out of money in retirement, and market-risk shorts. The channel description invites viewers to book a virtual retirement consultation.

Retirement & FIRE
50 uploads in the last 90 days62% Shorts
Drew Blackston, CRC® — recent post 159.6KBEST
Drew Blackston, CRC® — recent post 239.7K
Drew Blackston, CRC® — recent post 339.2K
Drew Blackston, CRC® — recent post 418K
58SCORE
Views
Top 100%
Reach
Top 70%
Engagement
Top 93%
View profile
Rank 70
John Liang

@johnsfinancetips · 657K subscribers · $750–$1.5K / integration

"You Don't Get What You Don't Ask For" I also make TikToks and IG Reels @johnsfinancetips Points Millionaire Real Estate Investor Tech Sales

Worked withAmazon
3 uploads in the last 90 days33% Shorts
John Liang — recent post 132.8KBEST
John Liang — recent post 219.1K
John Liang — recent post 33.5K
57SCORE
Views
Top 45%
Reach
Top 80%
Engagement
Top 94%
View profile
Rank 71
James Conole, CFP®

@jamesconole-cfp · 216K subscribers · $250 / short

James Conole, CFP, is the Austin, Texas-based founder of Root Financial and makes retirement planning videos for people nearing or in retirement. Topics include Roth conversions, Social Security timing and taxes, RMDs, withdrawal strategies, the 4% rule, pension vs lump sum and where to keep cash. Formats include long-form explainers, ratings of retirement purchases and strategies, and shorts linking to his firm.

Retirement & FIRE
50 uploads in the last 90 days92% Shorts
James Conole, CFP® — recent post 1114.4KBEST
James Conole, CFP® — recent post 267.1K
James Conole, CFP® — recent post 357.8K
James Conole, CFP® — recent post 436.2K
56SCORE
Views
Top 99%
Reach
Top 94%
Engagement
Top 85%
View profile
Rank 72
The Retirement Income Investor

@retirementincomeinvestor · 165K subscribers · $250–$500 / integration

The Retirement Income Investor, hosted by Joe, studies retirement income strategies including income investing, index investing and SPX options. Recent videos cover selling SPX puts and put credit spreads with backtests, sequence-of-returns risk, bonds and annuities in retirement, gold, Social Security timing and SPYI versus SCHD. Content leans on hypothetical and backtested examples.

Worked withSeeking Alpha
48 uploads in the last 90 days42% Shorts
The Retirement Income Investor — recent post 150.2KBEST
The Retirement Income Investor — recent post 229.2K
The Retirement Income Investor — recent post 326.7K
The Retirement Income Investor — recent post 416.1K
56SCORE
Views
Top 93%
Reach
Top 89%
Engagement
Top 79%
View profile

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