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Creator Network

Budgeting & Frugal Living YouTubers

12 creators, scored by Marble and ready to shortlist.

Browse 12 vetted budgeting & frugal living creators — 2.1M combined followers and a 5.5% average engagement rate. Every profile is scored by Marble on reach, engagement, and audience quality, so you can shortlist faster.

Creators
12
Combined reach
2.1M
Avg engagement
5.5%
Avg Marble Score
77/100
The State of Personal Finance YouTube 202672 US channels, 3.6K videos: who pays money creators (68% of deals come from outside banking, investing and money apps), which niches few brands book, and what a deal video delivers.

Top budgeting & frugal living creators

123× niche median
Bradley on a Budget
94SCORE

Bradley on a Budget

Budgeting & Frugal Living · 268K · 385.7K median views

Views
Top 1%
Reach
Top 1%
Engagement
Top 64%
29× niche median
Frugal Fit Mom
83SCORE

Frugal Fit Mom

Budgeting & Frugal Living · 693K · 148.4K median views

Views
Top 9%
Reach
Top 45%
Engagement
Top 91%
3
Frugal Money Saver
83SCORE

Frugal Money Saver

Budgeting & Frugal Living · 72.7K · 22.4K median views

Views
Top 36%
Reach
Top 18%
Engagement
Top 1%

12 budgeting & frugal living creators

Rank 4
Frozen Pennies

@saraconklinfrozenpennies · 161K subscribers · $1.5K–$2.8K / integration

Frozen Pennies by Sara Conklin is a frugal living channel aimed at midlife women who want to save money, budget and pay off debt. Videos are listicles of frugal habits, grocery store tricks, buy-it-for-life items, foods to stock up and freeze, home reuse hacks and ways to lower heating bills. She also covers paying off debt on a low income, living on Social Security alone and things no longer worth buying after 50.

Worked withMonarchMidi Health
23 uploads in the last 90 days0% Shorts
Frozen Pennies — recent post 1284KBEST
Frozen Pennies — recent post 2228.8K
Frozen Pennies — recent post 3170.3K
Frozen Pennies — recent post 4111.9K
82SCORE
Views
Top 18%
Reach
Top 27%
Engagement
Top 91%
View profile
Rank 5
Kate Kaden

@katekaden · 69.8K subscribers · $750–$1.3K / integration

Kate Kaden shares frugal living, budgeting and saving tips with some minimalism, posting weekly 'Frugal Friday' videos. Recent uploads include things she no longer buys, frugal habit lists, living alone on a budget, holiday gifting on a budget, a financial housekeeping checklist, money challenges, garage decluttering and an early mortgage payoff update.

Budgeting & Frugal Living
13 uploads in the last 90 days0% Shorts
Kate Kaden — recent post 149.2KBEST
Kate Kaden — recent post 248K
Kate Kaden — recent post 340.3K
Kate Kaden — recent post 427.5K
82SCORE
Views
Top 45%
Reach
Top 9%
Engagement
Top 18%
View profile
Rank 6
Under the Median

@underthemedian · 227K subscribers · $750–$1.5K / integration

Under the Median is a practical frugality channel about cutting expenses, intentional spending and planning for rising prices. Recent uploads are list-style videos on frugal habits, emergency funds, adjusting to higher bills, grocery savings and food stock-ups, plus debt-free lessons and a Jackery HomePower 1000 Plus V2 test. The channel offers a free guide, '10 Ways to Radically Reduce Your Expenses'.

Worked withShield InternetMooncool
25 uploads in the last 90 days0% Shorts
Under the Median — recent post 1105.5KBEST
Under the Median — recent post 293.3K
Under the Median — recent post 366.2K
Under the Median — recent post 453.1K
76SCORE
Views
Top 27%
Reach
Top 73%
Engagement
Top 73%
View profile
Rank 7
Monet’s Money

@monetsmoney · 41.8K subscribers · $250–$750 / integration

Monet's Money documents a debt-free journey built on the cash envelope system. Recent uploads are recurring paycheck cash envelope stuffing videos and monthly budget resets aimed at budgeting beginners, plus money-management routines, a weekly spending vlog, side-income stuffing and small-business studio vlogs.

Budgeting & Frugal Living
7 uploads in the last 90 days14% Shorts
Monet’s Money — recent post 117.5KBEST
Monet’s Money — recent post 214.6K
Monet’s Money — recent post 312.6K
Monet’s Money — recent post 49.3K
75SCORE
Views
Top 64%
Reach
Top 36%
Engagement
Top 55%
View profile
Rank 8
Personal Finance with Leila - Debt Over It

@personalfinancewithleila · 68.2K subscribers · $750–$1.3K / integration

Personal Finance with Leila (Debt Over It) is a Decatur, GA-based creator documenting her own path to financial freedom with debt payoff, saving and budgeting content. Recent uploads are monthly budget and net worth updates, business and extra-income breakdowns, YouTube earnings reports and reaction videos to how other people budget, save and share their net worth. She offers paid financial coaching.

Worked withFSA Store
36 uploads in the last 90 days36% Shorts
Personal Finance with Leila - Debt Over It — recent post 162.9KBEST
Personal Finance with Leila - Debt Over It — recent post 254.4K
Personal Finance with Leila - Debt Over It — recent post 348.6K
Personal Finance with Leila - Debt Over It — recent post 444.7K
74SCORE
Views
Top 55%
Reach
Top 55%
Engagement
Top 100%
View profile
Rank 9
Frugal Creative Living

@frugalcreativeliving · 61.7K subscribers · $250–$500 / integration

Frugal Creative Living offers money-saving DIY projects, shopping and meal-planning tips and budgeting tools. Recent uploads focus on grocery savings and swaps, stretching a small food budget, shopping rules, expensive convenience habits, and DIY storage and repurposing hacks, plus short frugal tips.

Budgeting & Frugal Living
15 uploads in the last 90 days13% Shorts
Frugal Creative Living — recent post 1349.6KBEST
Frugal Creative Living — recent post 2119.2K
Frugal Creative Living — recent post 350.3K
Frugal Creative Living — recent post 415K
73SCORE
Views
Top 73%
Reach
Top 64%
Engagement
Top 27%
View profile
Rank 10
Happy2planwithDesiree

@happy2planwithdesiree · 68.2K subscribers · $250 / integration

Happy2planwithDesiree is a cash-envelope budgeting and planner channel. Recent uploads alternate weekly cash stuffing and unstuffing of YouTube paychecks with sinking funds and savings challenges, alongside Happy Planner spreads, sticker-book flip-throughs and Kellofaplan Christmas releases, junk journaling and stationery unboxings. She runs a small shop selling wallets and envelopes.

Budgeting & Frugal Living
50 uploads in the last 90 days0% Shorts
Happy2planwithDesiree — recent post 113.3KBEST
Happy2planwithDesiree — recent post 212.8K
Happy2planwithDesiree — recent post 311.2K
Happy2planwithDesiree — recent post 410.7K
71SCORE
Views
Top 91%
Reach
Top 82%
Engagement
Top 36%
View profile
Rank 11
Budget Treasures

@budgettreasures · 77.6K subscribers · $250 / short

Budget Treasures is hosted by Jazmine and covers budgeting, saving, debt payoff and personal growth under the motto 'Discipline Today. Freedom Tomorrow.' Recent uploads follow a daily 'Know Your Numbers' money-tracking challenge in Shorts and lives, budget check-ins, budgeting when bills exceed income, grocery overspending and breaking shopping habits.

Budgeting & Frugal Living
50 uploads in the last 90 days52% Shorts
Budget Treasures — recent post 19.7KBEST
Budget Treasures — recent post 29.7K
Budget Treasures — recent post 38.6K
Budget Treasures — recent post 47.1K
70SCORE
Views
Top 100%
Reach
Top 91%
Engagement
Top 9%
View profile
Rank 12
The Budget Mom

@thebudgetmom · 279K subscribers · $250 / short

The Budget Mom is a Spokane Valley, WA-based personal finance channel run by an Accredited Financial Counselor (AFC) focused on budgeting, debt payoff and saving. Recent uploads are a numbered money-lessons series covering credit scores, credit cards, buy now pay later, debt payoff methods, Roth vs traditional IRAs and retirement saving, alongside monthly budget closeouts, a budget-by-paycheck Google Sheet tutorial and thrift vlogs.

Worked withMetro by T-MobileFSA StoreCSL Plasma
37 uploads in the last 90 days89% Shorts
The Budget Mom — recent post 128.3KBEST
The Budget Mom — recent post 220.8K
The Budget Mom — recent post 315.9K
The Budget Mom — recent post 414.2K
66SCORE
Views
Top 82%
Reach
Top 100%
Engagement
Top 45%
View profile

About budgeting & frugal living youtubers

Budgeting and frugal-living creators: cash envelopes, paycheck budgets, debt payoff diaries and saving-money tips.

Each card shows followers, typical views, engagement rate, an estimated cost per integration and the Marble Score (0–100, blending reach, engagement and audience quality). The cost is a planning range worked out from the creator's typical views, not a quote. Open a profile for the public breakdown, or ask Marble to build a shortlist for your brief.

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Frequently asked questions

Start with the listings on this page — they're ranked by Marble Score, which weighs reach, engagement, and audience quality. Filter by platform and follower size to narrow the list, then run a tailored search in Marble to surface budgeting & frugal living creators matched to your exact brief.
Rates vary with audience size, engagement, and deliverable type. Across the budgeting & frugal living creators listed here, estimated rates span the ranges shown on each card. Each estimate is a planning range from the creator's typical views; Marble can price a specific campaign for you.
It depends on platform and audience size, but mid-single-digit percentages are typically strong for budgeting & frugal living. The creators listed here average 5.5%. Marble normalizes engagement against peers so you can spot genuine outperformers.
Yes. Use the location pages to narrow budgeting & frugal living creators to a state, city, or neighborhood, or combine niche and place — for example "Budgeting & Frugal Living influencers in California" — to reach a local audience.
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